UX Writing Samples
My portfolio highlights a selection of global digital initiatives I’ve led across UX writing, marketing, communications, and platform strategy at Warner Bros. Discovery and beyond. Each project reflects my focus on connecting creativity, data, and technology to deliver scalable digital experiences that engage audiences and drive measurable results.
From CMS transformations and content governance frameworks to UX content systems, global signage programs, and AI-driven marketing initiatives, these examples demonstrate how I bring strategy to life through clarity, collaboration, and execution excellence.
The samples below showcase my approach to microcopy, system messaging, and user guidance across product experiences.
Error Messages
- Before: “Invalid input. Try again.”
After: “That doesn’t look right. Check your details and try again.” - Before: “Card declined.”
After: “Your card can’t be processed. Try another card or contact your bank for help.” - Before: “Missing required field.”
After: “This field can’t be left blank.”
Empty States
- Account overview: “You don’t have any activity yet. Once your accounts are connected, your insights will appear here.”
- Saved items: “You haven’t saved anything yet. Use the ‘Save’ icon to keep important items in one place.”
Form Guidance & Helper Text
- Password creation: “Use at least 8 characters, including a number and a special character.”
- Address field: “Please enter the address where you currently receive mail.”
- ID verification: “Make sure your ID is well lit and all details are visible.”
Notifications & Confirmations
- Success: “Your changes are saved.”
- Security: “We’ve sent a verification code to your phone for added protection.”
- Reminder: “You’re booked. We’ll send a reminder 24 hours before your appointment.”
Compliance & Security Messaging
- “Please review the disclosure before continuing.”
- “For your protection, we need to confirm this action.”
- “By connecting your account, you allow us to securely retrieve your financial information.”